Dealership sales and BDC teams · Founding teams now

Every internet lead gets a call back.

For general sales managers and BDC directors. Cockpit shows which internet leads are waiting, which shoppers have gone quiet and which customers are due back for their next vehicle.

Why it matters

The money is in the follow-up.

50%

of the time, dealer groups replied by email or text and phone within 30 minutes. An appointment was offered only 33% of the time.

Pied Piper dealer-group study, May 2026 (US)
3,778

franchised new-car dealerships in Canada.

Canadian Automobile Dealers Association, 2025
$3,284

average gross profit on a new vehicle.

Haig Report, Q2 2025 (US)
Every morning

What Cockpit shows you.

For general sales managers, bdc directors and dealer principals. Your team keeps working in the CRM they already use.

01Leads still waiting

Internet leads past your response target, by salesperson.

02Shoppers gone quiet

Appointments and quotes with no follow-up for days.

03Customers due back

Past buyers coming up on the usual time to trade in or lease again.

04Who needs a hand

Each salesperson's response times at a glance.

What it can be worth

One extra vehicle a month.

$3,284 a month
4.4× the cost of Cockpit

Against $750 a month. For a store selling about 80 new vehicles a month, one more is a lift of about 1%.

Average new-vehicle gross (US, Q2 2025)$3,284
Extra vehicles a month1
Extra gross per month$3,284

An illustration with deliberately cautious assumptions, not a promise. In the pilot we measure the real numbers on your team.

Getting connected

Starts with a spreadsheet upload. Direct connections to dealership CRMs depend on each vendor's partner program.

Get started →
Next step

Let's talk.

Thirty minutes with us: we'll show you Cockpit, talk through how your team runs today, and answer your questions about the pilot. Pick a time that suits you, tell us about your team, or just email us.